KAYALI, the global fragrance brand founded by Mona Kattan, launched in 2018 as a modern ode to Kattan’s Middle Eastern roots and the art of scent layering. The brand transforms fragrance into a personal ritual, allowing each wearer to craft moods and moments through scent. Collaborating with top perfumers worldwide, KAYALI selects the finest ingredients to produce distinctive, and unforgettable perfumes, all cruelty-free and thoughtfully crafted for a lasting impression.
Today, Kattan is known as one of the most powerful women within the beauty industry, changing the game within fragrances, both regionally and globally. Building on her visionary approach, she has redefined contemporary perfumery by bridging heritage with innovation and elevating scent layering into a modern luxury ritual. Each of her releases has captivated fans all over the world; from her best-selling Vanilla | 28 to Yum Boujee Marshmallow | 81 and the latest Freedom collection, she has created iconic scents that are adored by women around the world.
Each luxurious scent is an ode to true craftsmanship and tells a special story, from addictive notes to the multi-faceted jewelled bottles. Thanks to Kattan being a global social media powerhouse and her obvious passion for fragrances, KAYALI has built an engaged community with more than 7 million combined followers.
For more stories of art and culture, music, fashion and more, visit our dedicated archives and follow us on Instagram.