For Aly Saab (Instagram), creativity has always been about balanceโromantic yet grounded, timeless yet playful. As a Beirut-born fashion and fine art photographer, he has captured dreamy fashion shots and artful still lifes, always seeking a way to turn the ordinary into something extraordinary. Now, heโs channelling that same vision into a brand-new adventure: jewellery.
With his debut brand, OBDGECT (Instagram), Saab transforms his artistic sensibilities into wearable pieces that feel expressive, sculptural, and full of personality. But what makes his designs stand out? His lifelong fascination with inflatablesโespecially balloonsโtakes centre stage, shaping the core of his collection. “Ever since I was a kid, Iโve been fascinated by anything inflatableโespecially balloonsโthe way they twist, stretch, and transform into new shapes,” Saab recalls. “I remember watching clowns at birthday parties turn simple balloons into wild creations, sparking my imagination in endless ways.”
This playful childhood memory became the foundation for his jewellery line, where his designs mimic the fluidity and versatility of balloons. Just as inflatables can take on any shape, great design should be adaptable and ever-evolving.
Saabโs debut collection, aptly named “OBDGECT 00,” introduces a series of bold yet minimalistic pieces that reflect his signature styleโclean, modern, and effortlessly cool, with just the right touch of whimsy. The collection includes The Inflated Daisy Ring, the first design in the collection inspired by the organic softness of balloon sculptures, the Mini Inflated Daisy Earrings, a smaller take on the daisy ring that is both playful and elegant, The Balloon Ring, a statement piece that mimics the lightness and volume of an inflated balloon, and The Balloon Cuff Bracelet, a sleek yet bold accessory embodying movement and airiness. Each piece is available in 18k gold for those who appreciate fine jewellery, as well as in sterling silver for a more accessible option. The collection is designed for those who seek pieces that blend contemporary style with playful sophisticationโjewellery that is both fun and refined.
The collection is still evolving, and Saab is continuously working on new designs. “Coming soonโthe Balloon Earring, the earring version of the Balloon Ring,” he teases, hinting at whatโs to come. Ultimately, OBDGECT is more than just jewelleryโitโs an invitation to embrace creativity, joy, and the beauty of transformation. “Lifeโs too short not to play!” Saab reminds us, and with his designs, heโs making sure we never forget it.
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