Celine Goes Downward Dog

Op-ed: Taking a look at the brand's Pilates plunge.

Celine Goes Downward Dog
Mariana Baião Santos

There’s a new name in the fitness world, Celine (Instagram) has stepped onto the reformer. The iconic French fashion house surprised everyone with its June 2024 launch of a full Celine Pilates collection, and the fashion world is abuzz.

Celine’s creative director, Hedi Slimane (Instagram), is known for his sharp tailoring and edgy aesthetic. So, a collection dedicated to the world of stretchy leggings and perspiration comes as a shock. However, upon closer inspection, the collection stays true to the Celine DNA. Think minimalist perfection with clean lines and the brand’s signature Triomphe canvas splashed across reformer platforms and yoga mats. The message is clear: Pilates isn’t just for weekend warriors anymore; it’s for the fashion-forward aesthete.

The collection offers a complete wardrobe for the discerning pilates enthusiast, from form-fitting pieces to luxurious cashmere wraps. Of course, the collection wouldn’t be complete without a touch of Slimane’s signature edge. Expect bold geometric patterns and unexpected colour blocking to elevate your workout wear from drab to fab.

Celine’s Pilates collection has sparked a lively conversation about the future of fitness fashion. The brand is pushing boundaries, demonstrating that activewear can be both stylish and functional. Whether you’re a seasoned Pilates enthusiast or just starting your fitness journey, the collection offers a way to express your personal style while taking care of your body.

The collection is a bold move, and only time will tell its ultimate impact. However, it’s undeniable that it has ignited a new energy in the world of fitness fashion. With its focus on quality, style, and functionality, Celine may have just opened the door to a whole new way of approaching workout wear. One thing’s for sure, the conversation surrounding Celine and Pilates has just begun, and it will be exciting to see how it unfolds.

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