In The Week According to YUNG, Boucheron’s Middle East Quatre Family made a dazzling appearance at Cannes, embodying regional luxury on the global stage. Rituals entered the lip category with its first-ever Lip Oil, while MR PORTER introduced its High Summer 2025 edit with artisanal flair and Autonomie explored fluid femininity in its poetic SS25 collection.
Meanwhile, Charli XCX carried Coach into the cyber-pop realm, and YSL Beauty pushed shine to interstellar limits. Van Cleef & Arpels opened a dreamlike new boutique in Riyadh, AMIRI paid tribute to golden-age Hollywood, and ASICS signed its first canine ambassador in a heart warming mental health campaign. Finally, Harrods reaffirmed its commitment to MENA designers with a renewed Fashion Trust Arabia partnership, proving fashion’s future is as regional as it is global.
For more stories of fashion, visit our dedicated pages and get across our Instagram.
And now, let’s get into The Week According to YUNG…